Press & Creator Kit
Everything you need to post about this drop on Instagram, TikTok, Threads, LinkedIn, Substack, X, and YouTube — captions, hashtags, image carousel, and the anthem video. Grab what you need. Post from anywhere.
Landscape (existing) · Share to YouTube, LinkedIn, feed
Download MP4Reel / TikTok · 9:16 vertical
Download ReelTailored per platform — character-limit aware, tone-matched, tags included.
Instagram Reel
525 characters
Instagram Feed
439 characters
TikTok
261 characters
YouTube Shorts
362 characters
Threads
181 characters
X / Twitter
181 characters
504 characters
Substack (Gathering Point)
427 characters
Broad reach
Casts a wide net — use on IG feed & LinkedIn
Niche / event industry
Higher engagement, right audience
Brand
Always include these
Short pitch (40 words)
For DMs, affiliate outreach, first line of an email
Long-form (120 words)
For press releases and Substack cross-posts
Collection URL
Short hook